Purpose
Key Accountabilities
1. In-Season Trading
-
Own weekly trading analysis across stores, markets and E-commerce.
-
Monitor sales, sell-through, stock, weeks of cover, stock turn and product availability.
-
Analyze performance by market, store, channel, category, franchise, gender, style, color and size.
-
Identify best sellers, underperformers, emerging trends, missed sales and risks; recommend clear commercial actions.
-
Support weekly trading meetings with concise, decision-oriented insights.
2. Allocation, Replenishment & Stock Optimization
-
Manage allocation and replenishment across the DTC network.
-
Ensure appropriate stock depth and size availability based on demand.
-
Recommend and execute stock transfers and rebalancing between stores, markets and channels.
-
Prioritize inventory toward the locations and channels demonstrating the strongest commercial opportunities.
-
Support allocation for new store openings, launches, campaigns and key commercial moments.
-
Identify potential stock-outs early and coordinate solutions with Supply Chain and Merchandising.
Key Accountabilities (Continued)
3. Inventory Productivity
-
Drive healthy inventory levels while maximizing full-price sales and sell-through.
-
Identify slow-moving, ageing and excess inventory and recommend actions.
-
Monitor carryover inventory and support strategies to improve its productivity.
-
Balance availability and weeks of cover to reduce both lost sales and excess inventory.
-
Support improvement of inventory-to-sales ratio and overall stock efficiency.
4. Omnichannel Trading
-
Maintain a consolidated trading view across Retail and E-commerce.
-
Partner closely with Retail Operations on store-level opportunities, replenishment and transfers.
-
Work with E-commerce to ensure strong online availability of key products and sizes.
-
Identify opportunities to dynamically shift inventory between channels based on demand.
-
Ensure inventory decisions optimize the overall business rather than individual channels in isolation.
5. Reporting, Insights & Seasonal Feedback
-
Maintain key in-season reporting covering sales, sell-through, stock, weeks of cover, stock turn, size availability, ageing and full-price performance.
-
Translate data into clear commercial recommendations: what happened, why it happened and what action is required.
-
Provide the Buyer and Planner with structured in-season insights to improve future assortments and buys.
-
Contribute to seasonal hindsight and post-season reviews.
-
Support forecasting and IBP with current trading trends and inventory outlook.
6. Team Collaboration
-
Work closely with Merchandising, Retail Operations, E-commerce, Supply Chain, Strategy & Planning and Finance.
-
Follow through on agreed trading actions and contribute to a high-performance, commercially disciplined team environment.
Job Dimensions
-
Communication & Working Relationships
-
Merchandising, Retail Operations, E-commerce, Supply Chain, Strategy & Planning and Finance.
-
Analytical, commercial and action-oriented communication.
-
Team Management
-
Not applicable.
-
Financial Accountability
-
Sales and sell-through targets – Direct contributor.
-
Inventory productivity and stock health – Direct contributor.
-
Manpower budget – Not applicable.
-
Functional & Technical Skills
-
Advanced Excel, PowerPoint, Word and Outlook.
-
Strong analytical and numerical capability.
-
Strong understanding of sell-through, weeks of cover, stock turn, availability and inventory-to-sales KPIs.
-
Experience with ERP, merchandising, planning or BI systems; SAP experience is an advantage.
-
Excellent English verbal and written communication.
-
Job Knowledge & Requirements
-
Strong commercial instinct and product awareness.
-
Ability to turn complex data into simple, actionable recommendations.
-
Highly organized, accurate and comfortable working at pace.
-
Comfortable operating across multiple markets, stores and channels.
-
Strong cross-functional communication skills.
Qualifications And Experience
Qualifications – Essential
-
Bachelor Degree or equivalent.
-
Diploma or Certificate with a Business, Merchandising, Retail or related focus.
Previous Experience – Essential
-
2–4 years' relevant experience in merchandising, allocation, planning or retail trading, ideally within sportswear and/or footwear retail.
Competencies
Competency Category
Leading self